Our Prophet ﷺ says that you must love him ﷺ more than your mother, father, children, and even more than your own self. The Prophet ﷺ does not need our love – Allāh ﷻ has given him ﷺ everything. It is from his mercy for his ﷺ Ummah that he ﷺ asks this. When you love the Prophet ﷺ, Allāh ﷻ loves you. Without his ﷺ intercession, we are nothing. May Allāh ﷻ grant us his ﷺ love and his ﷺ shafā‘ah, in shā’a Llāh.